FOR: Advertising agency Barracuda
LOCATION: Gorky Central Park of Culture and Leisure, Moscow
NUMBER OF GUESTS: 10 000
IDEA: promo tagline — “I Love 4G”. Guests of the festival took pictures with Beeline installations and shared the contents online, received prizes and gifts. Headliners of the festival — Kasabian and Placebo
FOR: BBDO Group
LOCATION: Moscow Country Club
NUMBER OF GUESTS: 2500
AREAS: the entrance area with the “WOW” effect, park zone with a variety of installation, stage decorations for the Morcheeba concert, photo zones, areas with conceptual activities
IDEA: the project was inspired by а series of high fantasy novels The Chronicles of Narnia
FOR: BBDO Group
LOCATION: Metropol Hotel, Moscow
NUMBER OF GUESTS: 250
AREAS: welcome zone with the beauty bar, main area with a stage for the concert, photo zone, areas with the conceptual activities: wedding ceremony with Elvis and tattoo parlor, lounge zone
IDEA: decorations were developed in the “doomsday” style. Nevertheless, the project was inspired by the Renaissance
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